...no one wants to buy a box. Ask TiVo, ask Roku, ask us... ask Google in a few months.Reading between the lines, does this confirm the reports of a $99 Apple TV replacement?
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The only way that's going to change is if you tear up the set top box, give it a new UI, and get it in front of consumers in a way they're going to want it.
Engadget: Steve Jobs on TV: 'no one wants to buy a box'
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