Avid DS 10.5 was announced at IBC, and is Avid's high end finishing system, aimed at 2K, 4K, DI & GFX / VFX heavy HD.
“Software-only DS means I can say ‘yes’ to clients and projects that were previously off limits,” said Dermot Shane, owner of mZungu Post Production. “As a smaller shop, we can now scale our finishing operations at a fraction of the cost and fill in any holes we may have previously had in the post workflow, like adding in a seat to handle effects and digital make-up process between conform, color grading and mastering. DS 10.5 offers a one-stop shop for finishing projects, wrapped in the convenience of a software package.”Avid DS 10.5 software will be available beginning October 21, 2010. Pricing begins at $6995 USD for educational institutions and $9995 USD for professional licenses and each comes standard with a copy of Media Composer® 5 software.
MacVideo: IBC 2010: Avid Introduces Software-Only Version of Avid DS